Spread over five stages – ranging from the 2,000-capacity Saudi Beast to the 45,000-capacity Big Beast – the festival was held on a piece of “blank-canvas” land just outside the capital city. The country has limited technical entertainment resources, so LarMac LIVE coordinated the site-wide production and artist management effort with a streamlined pool of trusted suppliers.
“PRG very quickly became the go-to company for lights and video, with audio equipment coming out of their German office. This was a real no brainer, primarily because we were using a lot of very few fixtures – it’s EDM after all – and so sourcing the assets was a huge factor in this decision. PRG also comes with a support structure and a special projects team like no other.”